Mozilla ID Project: Wordmark exploration

This is the first in a series of live streaming work sessions exploring a refresh of the Mozilla brand ID system.

Today’s session was exploring Fira Sans for our wordmark versus the current Meta Bold. Fira Sans is an open Web font whereas Meta is a closed commercial font. In the video I explore customizing certain characters to make a unique wordmark yet basing it on our Fira font. I also start to explore how we could show data visualization in a logo mark.

More to come! To follow along with this project, feel free to subscribe to the Youtube channel and follow me on twitter.